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Cookie Policy

What Are Cookies

Cookies are small text files downloaded to your device, such as your computer, tablet, or mobile phone, when you visit a website. They make websites work more efficiently and provide information to site owners. Cookies let a website "remember" you, either for your visit's duration (using a "session cookie") or for repeat visits (using a "persistent cookie"). They allow you to move between pages efficiently, remember your preferences, and improve your user experience. Cookies can also help ensure that online advertisements are more relevant to you and your interests.

How We Use Cookies

At Unibet, we use cookies to enhance your experience on our platform, secure your account, and help us understand how our services are used. Our cookie use complies with applicable data protection laws, including the General Data Protection Regulation (GDPR), and our privacy standards. We categorize the cookies we use into several groups, each serving a distinct function to provide a personalized betting and gaming environment.

Specifically, cookies help us:

  • Remember your login details so you do not have to re-enter them every visit.
  • Keep track of your preferences and settings, such as language and currency.
  • Monitor and analyze our website and services' performance.
  • Provide tailored content and promotions based on your interests.
  • Secure our platform and your account.
  • Comply with our regulatory obligations, including responsible gambling measures.

Essential Cookies

Essential cookies are fundamental to the Unibet website's operation. Without these cookies, our services would not function correctly. They enable core functionalities such as secure login, account management, and transaction processing. These cookies are typically set in response to your actions, such as logging in or filling out forms. They do not require your explicit consent under GDPR because they are necessary for us to provide the service you have requested.

Examples of essential cookies include those that:

  • Allow you to log into your Unibet account securely.
  • Maintain your session as you navigate through different pages.
  • Enable you to place bets and make deposits or withdrawals.
  • Help us detect and prevent fraudulent activities.
  • Secure our platform and protect your data.

Analytics Cookies

Analytics cookies collect information about how visitors use the Unibet website. This data helps us understand user behavior, identify areas for improvement, and optimize our services for a better user experience. For example, we can see which pages are most popular, how long users spend on the site, and if they encounter any errors. This information is aggregated and anonymized, meaning we cannot identify you personally through these cookies. We use this data to make informed decisions about website design, content, and functionality. Your consent is requested for the use of analytics cookies.

Functional Cookies

Functional cookies allow the Unibet website to remember your choices and provide enhanced, more personal features. For instance, they can remember your username, region, or preferred language. These cookies can also remember changes you have made to text size, fonts, and other customizable parts of web pages. The information these cookies collect may be anonymized, and they cannot track your browsing activity on other websites. They improve your convenience and tailor your experience to your preferences.

Marketing and Advertising Cookies

Marketing and advertising cookies deliver advertisements more relevant to you and your interests. They also limit the number of times you see an advertisement and help measure advertising campaign effectiveness. These cookies are usually placed by third-party advertising networks with our permission. They remember that you have visited our website, and this information may be shared with other organizations, such as advertisers. This means that after you have visited Unibet, you may see advertisements about our services on other sites. We always obtain your consent before deploying marketing and advertising cookies.

Third-Party Cookies

In addition to our own cookies, Unibet also uses various third-party cookies. These are cookies set by a domain different from the domain of the website you are visiting. Third-party cookies are used for our analytics, advertising, and to enable certain functionalities on our site, such as social media sharing buttons or embedded video content. For example, we might use Google Analytics for website traffic analysis or cookies from advertising partners to manage our promotional campaigns. We carefully select our third-party partners and ensure they adhere to strict data protection standards. We recommend reviewing the privacy and cookie policies of these third parties for more detailed information on their data practices.

How Long Cookies Last

The duration a cookie remains on your device depends on whether it is a "session" cookie or a "persistent" cookie. Session cookies are temporary and remain on your device only until you close your web browser. They are typically used for essential functions like maintaining your login session. Persistent cookies, on the other hand, remain on your device for a set period specified within the cookie, or until you manually delete them. These cookies remember your preferences over time or for analytical purposes. The lifespan of a persistent cookie can vary from a few minutes to several years, depending on its purpose. At Unibet, we ensure that cookies are not retained longer than necessary to fulfill their intended purpose.

Managing and Disabling Cookies

You have the right to decide whether to accept or reject cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may, however, prevent you from taking full advantage of the Unibet website. You can typically find these settings in your browser's "options" or "preferences" menu. For more detailed information about cookie management with specific web browsers, you can visit the browser's respective websites.

Disabling essential cookies may impact our services' functionality and usability. You can also opt-out of specific third-party advertising cookies by visiting the opt-out pages of the Network Advertising Initiative or the Digital Advertising Alliance. For mobile devices, you may have "Limit Ad Tracking" (iOS) or "Opt-out of Interest-Based Ads" (Android) settings that allow you to control how your device shares information for advertising purposes.

Your cookie preferences for Unibet can also be managed through our cookie consent tool, accessible via a link on our website footer. This tool allows you to adjust your consent for different categories of cookies at any time.

Do Not Track

Some web browsers offer a "Do Not Track" ("DNT") feature that signals to websites that you do not want your online activities tracked. Currently, there is no universally agreed-upon standard for how websites should respond to DNT signals. Consequently, the Unibet website does not currently respond to DNT signals. However, as mentioned above, you can manage your cookie preferences directly through your browser settings and our cookie consent tool to control the data collected about you.

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make changes, we will revise the "Last Updated" date at the top of this policy. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Significant changes will be communicated through a prominent notice on our website or directly to you, where appropriate.

Contact Us

If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us. Our customer support team is available to assist you with any queries you may have regarding your privacy and data protection at Unibet.

You can reach us through the contact methods provided on our website, typically found in the "Help" or "Contact Us" sections. We are committed to ensuring your online experience with Unibet is transparent, secure, and enjoyable.

James Wilson
James WilsonExpert Reviewer↻ Updated 26.07.2026

Professional gambling-industry analyst with over 8 years of experience across online casinos, sports betting, slots and poker. Specialises in bonus terms, payout speed, fairness audits and player-protection regulations.